Le Playbook

Practical tutorials and insights on Google Analytics, Tag Manager, and data strategy.

Coming Soon

I'm building a collection of practical tutorials and guides based on real client questions and hands-on experience managing analytics for enterprise websites.

Google Analytics 4

Setup, reporting, and advanced tracking techniques for GA4 implementations.

Google Tag Manager

Tag implementation, debugging, and best practices for GTM workflows.

Data Strategy

Analytics best practices, measurement frameworks, and actionable insights.

Web Analytics

Audience insights, KPI tracking, and data-driven decision making.

First tutorials launching soon.

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